18.2 @ 物流英语

《物流英语》课程课时计划首页

教师: 王洋

[组织教学] (3分钟) 检查学生出勤、装束、精神状态；师生互相问候，自我介绍；调动学生激情，调节课堂气氛。

[复习旧课] (5分钟)

Define and understand various training

[导入新课] (5分钟)

How to draft better international business

[讲授新课] (68分钟)

Module 14 Terms of international business

【学习目标】

After studying this unit, the students are expected to be able to

Define and understand various terms of international business ;

Know how to draft better international business

Module 14 Terms of international business

1.1. new words:

demand forecasting 需求预测

transportation 运输

warehousing 仓储

inventory management 库存管理

material handling 物料搬运

packaging 包装

information processing 信息处理

procurement 采购

production planning 生产计划

customer service 客户服务

…

1.1. text

1.1.1. Logistical activities:

Activities include:

⏹ demand forecasting,

⏹ transportation,

⏹ warehousing,

⏹ inventory control,

⏹ material handling,

⏹ packaging,

⏹ information processing,

⏹ procurement,

⏹ production planning,

⏹ customer service ……

Demand forecasting

Demand forecasting refers to efforts to estimate product demand in a future time period.

Look up the answer from your textbook

Transportation:

⏹ Transportation refer to the physical movement of goods from point of origin to point of

consumption

⏹ it involves selection of the transport mode, routing of the shipment, compliance with

regulation in the region of the country, and selection of carriers.

⏹ Transportation is often the most costly logistics activity

Inventory Management:

⏹ Inventory refers to stocks of good that are maintained for a variety of purposes, such as

for resale to others, as well as to support manufacturing or assembling processes.

Warehousing:

⏹ Warehousing refers to places where inventory can be stored for a particular period of

time.

⏹ In the past decades, important changes have occurred with respect to the role of

warehousing in contemporary logistics system

Packaging:

⏹ Packaging can have both a marketing (consumer packaging) and logistical (industrial

packaging) dimension.

⏹ Industrial packaging focus on protecting the product while it is being shipped and stored. Too much packaging increases costs while inadequate protection can result in

merchandise amage and, ultimately, customer dissatisfaction

Materials handling:

⏹ Materials handling refers to the short-distance movement of products within the confines

of a facility (e.g., plant, warehouse).

⏹

⏹ Look up the answer from your textbook

Information management:

⏹ Information is what links all areas of the logistics system together.

⏹ firms are linking their internal logistics information systems with those of their suppliers,

customers and other partner.

⏹ Such an open exchange of information can result in faster order placement, quicker

delivery, and greater accountability throughout the logistics process.

Procurement

⏹ Procurement refers to the raw materials, component parts, and supplies bought from

outside organizations to support a company’s operation.

Production planning

⏹ It can be concluded under logistics because manufacturing need component and raw

materials in order to mike finished goods that are, in turn, demanded by a customer.

Customer service:

⏹ Customer service involves making sure that the right person receive the right product

with the right quantity at the right place at the right time in the right condition at the right

cost.

Note:

⏹ 1. Inventory refers to stocks of good that are maintained for a variety of purposes, such as

for resale to others, as well as to support manufacturing or assembling processes. 存货指

的是为不同目的而保留的储存货物，例如要转卖给他人的货物，用于支持生产或组

装过程的货物。A variety of 种种，若干。

⏹ 2. Warehousing refers to places where inventory can be stored for a particular period of

time. In the past decades, important changes have occurred with respect to the role of

warehousing in contemporary logistics system. 仓库指的是一段时间内用来存储存货

的地方。在过去的十年中，仓储在现代物流系统中的角色发生了重要的变化。With

respect to 关于，至于。

⏹ 3. Packaging can have both a marketing (consumer packaging) and logistical (industrial

packaging) dimension. 包装包括营销包装（消费包装）和物流包装（工业包装）两种

类型。

⏹ 4. Materials handling refers to the short-distance movement of products within the

confines of a facility (e.g., plant, warehouse). 物资搬运指的是产品在同一设施（如工

厂，仓库）内的短距离移动。

⏹ 5. Procurement refers to the raw materials, component parts, and supplies bought from

outside organizations to support a company’s operation. 采购是指从公司外部购买原材

料，零部件以支持公司的运作。

⏹ 6. Customer service involves making sure that the right person receive the right product

with the right quantity at the right place at the right time in the right condition at the right

cost.

客户服务包括要以恰当的成本使恰当的客户在恰当的时间，恰当的地点以恰当的状况 和恰当的价格收到他想要的（恰当的）产品。这7个恰当“rights”就是物流服务的核心理念，他和CSCMP 所定义的物流的目的，任务是吻合的，只是关注的角度不同，因此也有学者用这7个“恰当”来定义“物流”这个概念。

[课堂小结] （7分钟）

一、应知点

Define and understand various terms of international business ;

二、应会点：

Know how to draft better international business

[作业] （2分钟）P156 表格

[课后分析]：